Story perspectives

AB InBev to Acquire 85% of BeatBox for $490M

12/6/2025

Summary

Story summary

Anheuser-Busch InBev plans to acquire an 85% stake in BeatBox, a U.S.-based ready-to-drink brand, for about $490 million with a path to full ownership in five years.
The deal is expected to close in Q1 2026, pending regulatory approval.
The acquisition will bolster AB InBev's Beyond Beer portfolio with Cutwater Spirits and NÜTRL Vodka Seltzer.
BeatBox projects $225 million in revenue for 2025, signaling growth as traditional alcohol consumption declines.

1 of 1

Story summary

Anheuser-Busch InBev plans to acquire an 85% stake in BeatBox, a U.S.-based ready-to-drink brand, for about $490 million with a path to full ownership in five years.
The deal is expected to close in Q1 2026, pending regulatory approval.
The acquisition will bolster AB InBev's Beyond Beer portfolio with Cutwater Spirits and NÜTRL Vodka Seltzer.
BeatBox projects $225 million in revenue for 2025, signaling growth as traditional alcohol consumption declines.