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Moonpig's AI Boost Drives 6.7% Sales Surge

12/10/2025

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Story summary
  • Moonpig reports a 6.7% sales rise to £169 million in the six months to Oct 31, 2025, driven by AI in card design and customer interactions.
  • Raithatha says AI now handles about a third of customer queries, with users rating AI interactions higher than human ones.
  • Moonpig posted a pre-tax profit of £26.6 million after a £33.3 million loss last year, as trading remains strong ahead of the festive season.