Story perspectives

New Lifeline Launched for Vulnerable Youth in Britain

12/10/2025

Summary

Story summary

The People’s Postcode Lottery has launched SafeCall, a round-the-clock lifeline for young people, with Missing People.
It is a free, round-the-clock service co-designed by young advisers to help vulnerable youth.
The initiative aims to raise £165,000 to support the 70,000 missing children in Great Britain.
SafeCall was inspired by young survivors of exploitation who highlighted the lack of tailored support.
Missing People can be contacted at 116 000 for donations.

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Story summary

The People’s Postcode Lottery has launched SafeCall, a round-the-clock lifeline for young people, with Missing People.
It is a free, round-the-clock service co-designed by young advisers to help vulnerable youth.
The initiative aims to raise £165,000 to support the 70,000 missing children in Great Britain.
SafeCall was inspired by young survivors of exploitation who highlighted the lack of tailored support.
Missing People can be contacted at 116 000 for donations.