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Story perspectives

Protein Dominates Food Trends as Functional Market Soars

12/12/2025

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Story summary
  • In 2026, protein will continue to dominate food trends, while fiber rises as a key gut-health driver.
  • Experts predict more "protein-plus" functional foods that blend high protein with added health benefits.
  • The functional food market is valued at €317 billion and is expected to double by 2032.
  • Ingredient volatility is pushing shifts toward alternative ingredients, with sustainability and environmental concerns guiding choices.