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Trans Model Alex Consani Teams with YSL for Mascara Launch

12/13/2025

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Summary

Story summary

Alex Consani, transgender model, partners with Yves Saint Laurent to promote Lash Latex Mascara.
The campaign launches December 18.
Consani won Model of the Year at the 2024 Fashion Awards and walked in the Victoria’s Secret Fashion Show.
The mascara features a water-based formula for 24-hour wear, while Consani aims to inspire representation for trans and non-binary individuals in fashion.

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Story summary

Alex Consani, transgender model, partners with Yves Saint Laurent to promote Lash Latex Mascara.
The campaign launches December 18.
Consani won Model of the Year at the 2024 Fashion Awards and walked in the Victoria’s Secret Fashion Show.
The mascara features a water-based formula for 24-hour wear, while Consani aims to inspire representation for trans and non-binary individuals in fashion.