Story perspectives
Scotch Whisky Industry Struggles Amid India Tariff Changes
12/13/2025
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Story summary
- The Scotch whisky industry faces a downturn in demand and tariff changes in India, the largest whisky market.
- Tariffs are set to fall from 150% to 40%.
- Ratification delays may prolong current struggles.
- Distillers are reducing malted barley purchases from 900,000–1,000,000 tonnes to 600,000–700,000 tonnes.
- Major producers Diageo and Brown-Forman are halting or slowing production.
