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Barbieland Book Claims Barbie's Image Is a Knockoff

12/13/2025

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Story summary
  • Tarpley Hitt's book Barbieland: The Unauthorized History argues Barbie is not revolutionary but a knockoff of the German Bild Lilli doll.
  • The book contends Mattel engaged in corporate espionage, spying on competitors and stealing ideas.
  • The 2023 film Barbie, directed by Greta Gerwig, tries to reshape Barbie's image as a symbol of empowerment.
  • Hitt argues the film ultimately reinforces the existing mythology surrounding the doll.