Story perspectives
China's Luxury Car Demand Plummets as Local Brands Rise
12/14/2025
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Story summary
- The demand for foreign luxury cars in China is declining as consumers shift to affordable domestic brands often sold at steep discounts.
- Premium car sales fell from 15% of total sales in 2023 to 13% in early 2025.
- BYD Co. Ltd., a Chinese automaker, gains market share as its vehicles become more competitive and affordable.
- Mercedes-Benz and Porsche posted declines, with Mercedes-Benz down 27% in the July–September quarter.
