Story perspectives

YouTube TV Unveils Customizable Genre Packages for 2026

12/14/2025

Summary

Story summary

YouTube TV will launch genre-specific cable packages in early 2026, letting subscribers pay only for the content they choose.
Christian Oestlien, YouTube Vice President, said the move gives users more control and flexibility.
The new offerings will cover sports, news, and family entertainment, diverging from traditional cable models.
The change follows Disney's agreement to split channels into smaller bundles and could position YouTube TV as a leading U.S. live-TV provider.

1 of 1

Story summary

YouTube TV will launch genre-specific cable packages in early 2026, letting subscribers pay only for the content they choose.
Christian Oestlien, YouTube Vice President, said the move gives users more control and flexibility.
The new offerings will cover sports, news, and family entertainment, diverging from traditional cable models.
The change follows Disney's agreement to split channels into smaller bundles and could position YouTube TV as a leading U.S. live-TV provider.