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Ford Shifts EV Strategy, Ends F-150 Lightning Amid Losses

12/17/2025

Summary

Ford's Electric Reset

Ford Motor Company announced a major reset of its electric-vehicle strategy, ending the F-150 Lightning.
It will offer an extended-range variant that combines electric and gas power with over 700 miles.
Ford expects a $19.5 billion loss, including an $8.5 billion writedown of EV assets.
The Tennessee Electric Vehicle Center will focus on gas-powered trucks and hybrids.
Ford plans a 2027 all-electric pickup and 2026 lower-cost lithium iron phosphate batteries.

History

Historical Context

The 2008 financial crisis prompted the U.S. government to provide a $50 billion bailout to General Motors and Chrysler, aiming to stabilize the auto industry. This intervention led to a shift towards fuel efficiency and alternative energy vehicles, exemplified by Ford's $8.4 billion loan in 2009 for advanced vehicle technologies. However, the industry still faces challenges, including a projected $19.5 billion loss in the EV market.

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Ford's Electric Reset

Ford Motor Company announced a major reset of its electric-vehicle strategy, ending the F-150 Lightning.
It will offer an extended-range variant that combines electric and gas power with over 700 miles.
Ford expects a $19.5 billion loss, including an $8.5 billion writedown of EV assets.
The Tennessee Electric Vehicle Center will focus on gas-powered trucks and hybrids.
Ford plans a 2027 all-electric pickup and 2026 lower-cost lithium iron phosphate batteries.

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