Story perspectives
Maximalism Takes Over Cocktail Culture with Bold Creations
12/17/2025
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Story summary
- Maximalism is returning to cocktail culture, with visually striking drinks, bold flavors, and elaborate garnishes.
- At Alice Bar in Seoul, the Foggy Fongo features bourbon, frankincense, and a mushroom-shaped glass.
- Nightjar in London serves the immersive Beyond the Sea cocktail in a giant shell.
- Social media shapes customer preferences toward photogenic drinks, and experts advise using vintage glassware and creative garnishes at home to attract patrons back to bars.
