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Scottish Whisky Faces Crisis Amid Tariffs and Declining Demand

12/24/2025

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Summary

Story summary

The Scottish whisky market faces a supply glut due to US tariffs and declining demand, while the broader whisky market shows a 3% volume rise in early 2025.
Global scotch sales fell 3% in 2025's first half.
The Scotch Whisky Association estimates weekly losses of £4 million from a 10% tariff on UK imports.
Diageo reduced production at some distilleries.
Some producers are investing in storage for unsold stock.

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Story summary

The Scottish whisky market faces a supply glut due to US tariffs and declining demand, while the broader whisky market shows a 3% volume rise in early 2025.
Global scotch sales fell 3% in 2025's first half.
The Scotch Whisky Association estimates weekly losses of £4 million from a 10% tariff on UK imports.
Diageo reduced production at some distilleries.
Some producers are investing in storage for unsold stock.