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Full Breakdown

Hong Kong Customs Cracks Down on Counterfeit Goods During Holiday Season

12/24/2025, 10:06:54 PM

Operation Overview: "Santa Guardian"

Hong Kong Customs has launched a significant enforcement operation, codenamed "Santa Guardian," aimed at combating the trafficking of counterfeit goods during the peak holiday shopping season. The operation, which took place from December 8 to 19, resulted in the seizure of over 83,000 counterfeit items valued at approximately HK$36 million (US$4.62 million). This initiative was prompted by a notable increase in cross-border logistics activities, which criminals are exploiting to transport illicit goods to markets in Europe and the Americas.

Key Findings and Seizures

During the operation, authorities uncovered 28 cases of counterfeit goods, including luxury items such as watches, bags, footwear, and clothing. Senior Investigation Officer Lin Kwan-yiu highlighted that criminals are increasingly utilizing high-quality counterfeits that closely resemble authentic brands. The operation included inspections at the Hong Kong-Zhuhai-Macao Bridge, where customs officers seized around 3,600 counterfeit items worth about HK$3.1 million. The majority of the seized goods, approximately 79,000 items, were discovered through intelligence analysis and investigations targeting local logistics companies.

Official Statements and Warnings

Hong Kong Customs has issued warnings to consumers and industry practitioners regarding the risks associated with counterfeit goods. They encourage consumers to purchase from reputable shops and verify product authenticity with trademark owners or authorized agents. The department also reminds logistics companies to adhere to the Trade Descriptions Ordinance (TDO), which prohibits the import, export, or sale of goods bearing forged trademarks. Violators face severe penalties, including fines up to HK$500,000 and imprisonment for up to five years.

Criticism and Opposition

While the operation has been largely praised for its proactive approach, some critics argue that the focus on logistics companies may overlook the broader issue of demand for counterfeit goods among consumers. They suggest that without addressing consumer behavior, enforcement efforts may only provide a temporary solution to the problem.

What's Next

Hong Kong Customs plans to continue its intensified inspections and intelligence-led enforcement strategies to combat counterfeit goods. Ongoing investigations into the cases uncovered during the "Santa Guardian" operation are expected to yield further insights into the networks involved in the trafficking of counterfeit products.

Verbatim Quotes

“Criminals are exploiting the massive year-end logistics peak as a ‘smokescreen’ to move illicit goods, hoping the sheer volume of holiday traffic will help them evade detection,” — Lin Kwan-yiu, Senior Investigation Officer, Hong Kong Customs

“The department also reminds traders or online sellers not to sell counterfeit or infringing goods and to be cautious and prudent in merchandising since selling counterfeit or infringing goods is a serious crime and offenders are liable to criminal sanctions.” — Hong Kong Customs Official Statement