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Devil Wears Prada 2 Breaks Records with 181.5M Views

12/27/2025

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Story summary
  • The Devil Wears Prada 2 trailer drew 181.5 million views in its first 24 hours, the most-viewed comedy trailer in 15 years.
  • Actress Anne Hathaway's social media presence significantly contributed to its success.
  • The top 2025 trailers favored sequels and remakes, led by Disney, with Moana and Lilo & Stitch.
  • Netflix captured seven of the top ten trailer slots, including three for Stranger Things, as streaming-trailer views rose 146%.