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ByteDance and Unitree Join Forces for CCTV Gala AI Boost

12/29/2025

Summary

Story summary

Volcano Engine, ByteDance's cloud division, announced an exclusive AI cloud partnership with the Spring Festival Gala produced by China Central Television (CCTV) to boost broadcasting and live streaming.
The deal underscores competition among Chinese tech firms and consumer electronics brands seeking visibility on CCTV's event.
Unitree Robotics has partnered for the 2026 gala, in a deal valued at about 100 million yuan (US$14 million), as Tencent and Alibaba show interest.

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Story summary

Volcano Engine, ByteDance's cloud division, announced an exclusive AI cloud partnership with the Spring Festival Gala produced by China Central Television (CCTV) to boost broadcasting and live streaming.
The deal underscores competition among Chinese tech firms and consumer electronics brands seeking visibility on CCTV's event.
Unitree Robotics has partnered for the 2026 gala, in a deal valued at about 100 million yuan (US$14 million), as Tencent and Alibaba show interest.