Drooid Logo
Back to today’s briefing

Story perspectives

Demon Slayer Film Earns $70M, Signals Anime's Mainstream Rise

12/31/2025

25 5 Full Breakdown

1 of 1

Story summary
  • Demon Slayer: Kimetsu no Yaiba Infinity Castle earned over $70 million in its opening US weekend and £535 million globally.
  • The film's performance signals a shift toward mainstream status, supported by a growing global fanbase.
  • Crunchyroll co-distributed the film and has grown to 17 million subscribers.
  • The Japanese government is investing in anime under the Cool Japan initiative to boost the economy through cultural tourism.