Drooid Logo
Back to today’s briefing

Story perspectives

Chief Safro: Transforming Haircuts with Shovels and Culture

1/1/2026

27 3 Full Breakdown

1 of 1

Story summary
  • Safari Martins, known as Chief Safro, has gained fame for unconventional haircutting using tools like a shovel.
  • With more than one million followers on social media, he blends traditional African culture into his videos.
  • Customers such as Ian Njenga appreciate the unique experience and confidence boost from his cuts, even at 1,500 Kenyan shillings.
  • Martins notes that barbers often lack the financial recognition enjoyed by other content creators.