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Story perspectives

China's Wealthy Shift from Real Estate to Insurance

1/4/2026

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Story summary
  • Li Jiang, a Guangdong manufacturing entrepreneur, has sold off most of his properties since 2020, signaling a shift among China's high-net-worth individuals (HNWI) away from real estate.
  • He retains only two properties and redirects wealth into life and medical insurance, plus trusts in emerging industries.
  • Surveys show many affluent Chinese are cutting property holdings and increasing investments in insurance, gold, and overseas assets amid liquidity concerns.