Story perspectives
LEGO Launches Smart Play with Interactive Star Wars Sets
1/5/2026
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Story summary
- The LEGO Group unveiled Smart Play at the Consumer Electronics Show (CES) 2026, featuring Smart Brick, Smart Tags, and Smart Minifigures.
- The system uses sound and light for screen-free interactivity.
- Launch includes three Star Wars sets: Darth Vader’s TIE Fighter ($70), Luke’s Red Five X-Wing ($100), Throne Room Duel & A-Wing ($160).
- Pre-orders start January 9, 2026.
- The Smart Brick has sensors and wireless charging, signaling an evolution for LEGO.
