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Jollibee Foods Corporation Plans U.S. Listing of International Business

1/6/2026, 11:16:46 AM

Strategic Spin-Off for Global Expansion

Jollibee Foods Corporation (JFC), a leading Philippine fast-food group, has announced plans to spin off its international business and list it on a U.S. stock exchange by late 2027. This move aims to enhance the company's global expansion efforts and provide investors with a clearer valuation of its diverse operations. The restructuring will separate JFC into two entities: one focused on the Philippine market and the other on international growth, which includes brands such as Smashburger and The Coffee Bean and Tea Leaf.

Background and Context

Founded by Tony Tan Caktiong in the late 1970s, Jollibee began as an ice cream parlor before evolving into a fast-food giant that caters to Filipino tastes. Over the past two decades, JFC has aggressively pursued international expansion, acquiring various brands and establishing a presence in over 30 countries. As of September 2023, JFC operated 10,304 stores globally, with approximately 66.5% located outside the Philippines. The international segment generated around 43% of the company's revenue during the first nine months of 2023.

Financial Implications and Market Reactions

Following the announcement, Jollibee's shares surged by as much as 14.5%, reflecting investor optimism about the potential benefits of the spin-off. Analysts suggest that separating the international business could unlock its value, as it is expected to have higher growth potential compared to the more stable domestic operations. However, there are concerns that the domestic unit may experience a lower market valuation post-spin-off, which could affect its representation in stock indices.

Official Statements & Responses

Jollibee emphasized that the restructuring is designed to sharpen the strategic focus of both entities, allowing each to pursue its respective ambitions more effectively. The company stated, “The structure is designed to sharpen strategic focus for each company and support each business in pursuing its strategic ambitions.” Analysts have noted that a U.S. listing could attract a broader pool of investors, given the premium valuations in U.S. equity markets.

Criticism & Opposition

Despite the positive market response, some analysts caution that the spin-off could lead to a reclassification of JFC as a more mature company, potentially diminishing its growth appeal. Concerns have also been raised about ensuring that small retail investors in the Philippines are not disadvantaged during the transition to the new structure.

What's Next

As Jollibee prepares for its U.S. listing, the company faces the challenge of demonstrating that its international operations can significantly contribute to profitability. The success of this spin-off will depend on the performance of its global brands and the ability to engage investors effectively.

Verbatim Quotes

“Jollibee is certainly starting the year with a bang with its most ambitious restructuring and capital markets exercise since it listed on the PSE in 1993,” — Juan Paolo Colet, Managing Director, China Bank Capital

“Our move toward an international listing demonstrates the strength of the Jollibee Group, a company with Filipino roots competing on the world stage,” — Ernesto Tanmantiong, Global President and CEO, Jollibee Group

“Considering that U.S. equities are trading at hefty premiums relative to other markets, a US listing makes strategic sense,” — Shawn Atienza, AP Securities Research Analyst

“The spin-off of its international business could trigger a major revaluation of the company in the future, as a sizeable portion of investors are betting on JFC’s international segments to serve as its next leg of growth,” — Shawn Atienza, AP Securities Research Analyst