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Story perspectives

Mocktails Rise as Dry January Gains Popularity

1/6/2026

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Story summary
  • Dry January started in the United Kingdom in 2013, launched by Alcohol Change UK.
  • The initiative promotes health benefits, including improved sleep, weight loss, and increased energy.
  • Bartenders are crafting festive mocktails using fresh ingredients and avoiding artificial syrups to support participants.
  • Many establishments now offer mocktail options, enabling people to socialize without alcohol.
  • Research indicates a decline in alcohol consumption among younger Americans.