Full Breakdown
Marubeni Corporation Acquires Jacobson Group to Expand Lifestyle Brand Portfolio
1/7/2026, 8:46:26 PM
Acquisition Overview
On January 7, 2026, Marubeni Corporation announced the acquisition of Jacobson Group Limited, a UK-based footwear brand owner known for its portfolio that includes the iconic Gola brand. This strategic move is part of Marubeni's initiative to enhance its lifestyle brand business platform, primarily through its U.S. division, Marubeni Consumer Platform U.S. (MCPU). Jacobson, which also owns brands such as Lotus, Ravel, and Frank Wright, operates in over 30 countries, focusing on the UK, North America, and Europe.
Strategic Intent and Integration
The acquisition is aimed at leveraging Jacobson's established brand equity and operational expertise to accelerate growth within Marubeni's lifestyle sector. MCPU, established in 2023, is designed to build scalable consumer platforms in high-growth categories. Shana Randhava, president of MCPU, emphasized that this acquisition enhances the platform architecture they are developing and aligns with the growing global demand for retro footwear, particularly Gola's offerings.
Background of Jacobson Group
Founded in 1982, Jacobson Group has a rich history in the footwear industry, having revived the Gola brand, which dates back to 1905. The brand gained popularity in the 1960s and 1970s, particularly among athletes and celebrities. Jacobson Group reported a turnover of £36.4 million (approximately $49 million) in 2024, with expectations of 40% revenue growth in 2025, driven largely by Gola sales.
Leadership and Future Direction
Following the acquisition, Jacobson Group will continue to operate under its existing leadership team, including CEO Anthony Evans. Harvey Jacobson, the founder and executive chairman, plans to retire after the deal's completion, expressing pride in the company's achievements and confidence in Marubeni's vision for future growth. Evans noted that this acquisition marks a significant milestone for Jacobson Group, allowing for enhanced collaboration with RGB Brands, which Marubeni acquired in 2024.
Official Statements & Responses
Marubeni's leadership highlighted the strategic importance of this acquisition. Shana Randhava stated, "The acquisition of Jacobson Group advances the platform architecture we've been building and comes at a particularly exciting time." Bob Mullaney, CEO of RGB, added that pairing Jacobson’s strengths with RGB’s operational capabilities positions them well for international growth.
Criticism & Opposition
While the acquisition is largely viewed positively within Marubeni and Jacobson, some industry analysts express concerns regarding the competitive landscape. Gola has faced challenges in competing with larger brands like Nike and Adidas, raising questions about its future performance under new ownership.
What's Next
Moving forward, Marubeni plans to integrate Jacobson Group into its lifestyle platform, enhancing operational efficiencies and expanding its brand portfolio. The focus will be on unlocking the potential of heritage brands through shared resources and strategic market positioning.
Verbatim Quotes
- “The acquisition of Jacobson Group advances the platform architecture we've been building and comes at a particularly exciting time, fueled by Gola's rapidly expanding market resonance,” — Shana Randhava, President, MCPU
- “Jacobson said he was “hugely proud of everything the group has achieved since my brother and I launched the business in 1982.” — Harvey Jacobson, Founder, Jacobson Group
