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L'Oréal Unveils Innovative Hair and Skincare Tech at CES 2026

1/8/2026

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Summary

Story summary

L'Oréal Groupe unveiled two CES 2026 Innovation Award honorees, the Light Straight + Multi-styler and the LED Face Mask, at CES in Las Vegas.
The Light Straight + Multi-styler uses infrared light to style hair up to 320°F and reduce heat damage, with a 2027 global launch.
The LED Face Mask is a prototype using red and near-infrared light to target aging signs, with 10-minute sessions and a 2027 launch.

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Story summary

L'Oréal Groupe unveiled two CES 2026 Innovation Award honorees, the Light Straight + Multi-styler and the LED Face Mask, at CES in Las Vegas.
The Light Straight + Multi-styler uses infrared light to style hair up to 320°F and reduce heat damage, with a 2027 global launch.
The LED Face Mask is a prototype using red and near-infrared light to target aging signs, with 10-minute sessions and a 2027 launch.