Full Breakdown
Fujikura Launches Enhanced VENTUS TR Blue Shaft with VeloCore+ Technology
1/8/2026, 11:13:33 AM
Overview of the New VENTUS TR Blue Shaft
Fujikura has introduced the next generation of its VENTUS TR Blue golf shaft, now enhanced with VeloCore+ technology. Set to launch on January 9, 2026, this updated model aims to provide golfers with improved performance characteristics, including increased stability, feel, and energy transfer during play. The VENTUS TR Blue is designed to maintain its predecessor's mid-launch, low-spin profile while offering enhanced control and consistency.
Key Features and Performance Enhancements
The VENTUS TR Blue with VeloCore+ technology is engineered using Fujikura’s proprietary enso® 3D motion capture testing technology. This innovation is expected to deliver a smoother feel and greater stability, particularly for players who aggressively load the shaft. The shaft retains the familiar launch and spin characteristics of the original TR Blue while promising tighter dispersion and improved ball speed retention. The new model is available in a range of weights and flexes, from 5R (50 grams, regular flex) to 9X, catering to a wide variety of golfers.
Pricing and Availability
The VENTUS TR Blue VeloCore+ will be available at an MSRP of $350. Fujikura does not enforce Minimum Advertised Pricing (MAP), allowing dealers to set their own prices. The shaft will be sold through authorized Fujikura Global Charter Dealers and select OEM custom programs, with over 600 dealers located across North America, Europe, and Asia.
Official Statements & Responses
TJ Spidle, Product Manager at Fujikura, emphasized the importance of maintaining the trusted profile of the original TR Blue while enhancing its performance. He noted, “As soon as testing began, the improvements were clear. We saw more stability, better centredness of contact and more than 80% of players saw increased clubhead speed.” Spidle highlighted that the new shaft is a compelling option for golfers seeking added stability and a smoother feel without sacrificing the balance of the original model.
Criticism & Opposition
While the response to the new VENTUS TR Blue has been largely positive, some critics may argue that the price point of $350 could be a barrier for amateur golfers. Additionally, the effectiveness of the VeloCore+ technology remains to be fully validated by long-term user feedback once the product is available in the market.
What's Next
Following the launch of the VENTUS TR Blue, Fujikura is expected to release updated profiles for the VENTUS TR Black and TR Red in the coming months, further expanding its lineup of high-performance golf shafts.
Verbatim Quotes
- “TJ Spidle, Product Manager at Fujikura, said: “The original TR Blue was such a trusted profile, so we wanted to keep what golfers already loved and see how far we could take it with VeloCore+.” — TJ Spidle, Product Manager at Fujikura
- “We have seen strong results with VeloCore+ on tour, and we expect the new Ventus TR Blue to continue that.” — TJ Spidle, Product Manager at Fujikura
