Back to today’s briefing

Story perspectives

Switch 2 Holiday Sales Plunge Amid Economic Challenges

1/8/2026

41 4 Full Breakdown

Summary

Story summary

Nintendo Switch 2's 2025 holiday sales fell short of Switch 1, with declines of 35% in the US, 16% in the UK, and over 30% in France.
Switch 2's total sales for 2025 rose 6% compared with Switch 1's first year.
Analysts attribute Switch 2's softness to a "complicated economic landscape" and the lack of a major Western game.
Nintendo plans several first-party titles in 2026 to boost sales.

1 of 1

Story summary

Nintendo Switch 2's 2025 holiday sales fell short of Switch 1, with declines of 35% in the US, 16% in the UK, and over 30% in France.
Switch 2's total sales for 2025 rose 6% compared with Switch 1's first year.
Analysts attribute Switch 2's softness to a "complicated economic landscape" and the lack of a major Western game.
Nintendo plans several first-party titles in 2026 to boost sales.