Story perspectives

Cadillac Unveils Monochrome F1 Livery Ahead of Super Bowl

1/13/2026

Summary

Story summary

Cadillac unveiled its monochrome livery for pre-season testing in Barcelona, January 26-30.
General Motors President Mark Reuss announced the design.
The black-and-silver scheme celebrates Detroit design heritage and includes the Cadillac F1 team's founding members' names.
Cadillac will launch the race livery during a Super Bowl advertisement on February 8, and the team includes drivers Valtteri Bottas and Sergio Perez, who will keep design details under wraps until the reveal.

History

Historical Context

The introduction of the Corvette by General Motors in 1953, under President Harley Earl, revolutionized American automotive design with its innovative styling. This legacy continues today, as Cadillac, led by President Mark Reuss, honors this heritage with a monochrome livery, reflecting the enduring influence of Detroit's automotive innovation in modern racing and its cultural significance during major events like the Super Bowl.

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Story summary

Cadillac unveiled its monochrome livery for pre-season testing in Barcelona, January 26-30.
General Motors President Mark Reuss announced the design.
The black-and-silver scheme celebrates Detroit design heritage and includes the Cadillac F1 team's founding members' names.
Cadillac will launch the race livery during a Super Bowl advertisement on February 8, and the team includes drivers Valtteri Bottas and Sergio Perez, who will keep design details under wraps until the reveal.

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