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Story perspectives

Attractiveness Bias: Less Noticed Than Race or Gender

1/17/2026

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Story summary
  • Research in the Journal of Personality & Social Psychology shows attractiveness bias is less noticed than racial or gender bias.
  • The studies involved 3,591 participants from the United States and the Netherlands.
  • Attractiveness biases were judged as only slightly unfair, while race or gender biases were seen as significantly less fair.
  • Led by Bastian Jaeger, the researchers link tolerance for attractiveness bias to unawareness and call for cross-cultural research.