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Epic Games Store Surges to 295 Million Users, Revenue Stalls

1/19/2026

45 10 Full Breakdown

Summary

Story summary

The Epic Games Store grew its user base from 108 million in 2019 to over 295 million in 2024, a 173% increase.
However, spending did not rise despite third-party revenue growing by only 1.6%.
Many users view the store as a "free game launcher" rather than a serious storefront.
In 2024, Epic generated over $1.09 billion in revenue and remains challenged by Steam as the preferred platform for buying games.

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Story summary

The Epic Games Store grew its user base from 108 million in 2019 to over 295 million in 2024, a 173% increase.
However, spending did not rise despite third-party revenue growing by only 1.6%.
Many users view the store as a "free game launcher" rather than a serious storefront.
In 2024, Epic generated over $1.09 billion in revenue and remains challenged by Steam as the preferred platform for buying games.