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Tyrese Maxey Unveils Signature Shoe Amid All-Star Buzz

1/20/2026

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Summary

Story summary

Tyrese Maxey, a Philadelphia 76ers guard, will launch his first signature shoe with New Balance, announced January 20, 2026.
Maxey was named a starter for the NBA All-Star Game, leading American players in voting.
Maxey is averaging 30.2 points and 6.7 assists per game, ranking third.
The shoe is part of an endorsement with New Balance, originally signed in January 2023.
The shoe is set to debut later in 2026.

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Story summary

Tyrese Maxey, a Philadelphia 76ers guard, will launch his first signature shoe with New Balance, announced January 20, 2026.
Maxey was named a starter for the NBA All-Star Game, leading American players in voting.
Maxey is averaging 30.2 points and 6.7 assists per game, ranking third.
The shoe is part of an endorsement with New Balance, originally signed in January 2023.
The shoe is set to debut later in 2026.