Story perspectives
Casino Holds Surge: Players Winning 25% Less Since 2004
1/22/2026
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Story summary
- The UNLV Center for Gaming Research reports Nevada casino holds have risen nearly every year since 2004, reaching 7.15% in 2025.
- The 2025 hold of 7.15% follows 2004's 5.72%, meaning players win 25% less.
- State regulations cap slot machine holds at 25%, a limit that implies a 75% return to players given fixed machine configurations.
- Despite the rise, monthly hold percentages fluctuate, leading to significant variation in outcomes.
