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Blood Drive Boosted by Cookies and K-Pop Rewards

1/23/2026

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Summary

Story summary

On January 23, the Busan Blood Centre offered 650 dujjonku cookies at 13 donation sites, attracting 668 donors and surpassing the prior week's turnout.
The initiative aims to attract younger donors amid a winter blood shortage, with supplies below a five-day level.
The Korean Red Cross plans to continue promotional events, including a campaign offering photo cards of the K-pop group Enhypen to donors until January 25.

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Story summary

On January 23, the Busan Blood Centre offered 650 dujjonku cookies at 13 donation sites, attracting 668 donors and surpassing the prior week's turnout.
The initiative aims to attract younger donors amid a winter blood shortage, with supplies below a five-day level.
The Korean Red Cross plans to continue promotional events, including a campaign offering photo cards of the K-pop group Enhypen to donors until January 25.