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NBA Viewership Soars Amid Controversy and Indictments

1/24/2026

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Summary

Story summary

Van Lathan, a podcaster, said indictments did not deter his interest in the league, subsequently watching the Blazers' games.
After the arrests, NBA opening-week viewership rose to its highest since 2017, up 60% during the F.B.I. news conference.
Chauncey Billups, the Portland Trail Blazers coach, and NBA player Terry Rozier were placed on leave.
The league continued its promotional efforts, indicating fans value off-court drama as well as games.

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Story summary

Van Lathan, a podcaster, said indictments did not deter his interest in the league, subsequently watching the Blazers' games.
After the arrests, NBA opening-week viewership rose to its highest since 2017, up 60% during the F.B.I. news conference.
Chauncey Billups, the Portland Trail Blazers coach, and NBA player Terry Rozier were placed on leave.
The league continued its promotional efforts, indicating fans value off-court drama as well as games.