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UFC Doubles Bonuses Ahead of $7.7 Billion Deal

1/24/2026

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Summary

Story summary

Dana White, the Ultimate Fighting Championship (UFC) CEO, announced that Fight of the Night and Performance of the Night bonuses will double to $100,000 each ahead of UFC 324 at T-Mobile Arena in Las Vegas on January 24.
A new $25,000 bonus will reward finishes that do not earn a main bonus.
The changes stem from UFC's Paramount broadcasting deal worth $7.7 billion.

History

Historical Context

In 2021, the UFC, a leading mixed martial arts promotion, significantly enhanced its financial landscape by securing a $7.7 billion broadcasting deal with Paramount. This agreement allowed the UFC to double its Fight of the Night and Performance of the Night bonuses to $100,000 each, reflecting its commitment to rewarding fighters and elevating competition as it prepares for future growth.

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Story summary

Dana White, the Ultimate Fighting Championship (UFC) CEO, announced that Fight of the Night and Performance of the Night bonuses will double to $100,000 each ahead of UFC 324 at T-Mobile Arena in Las Vegas on January 24.
A new $25,000 bonus will reward finishes that do not earn a main bonus.
The changes stem from UFC's Paramount broadcasting deal worth $7.7 billion.

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