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Cardiff Billboard Sparks Debate Over Apostrophe Errors

1/30/2026

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Summary

Story summary

A commuter in Cardiff noticed an electronic billboard near Cardiff City stadium that reads WALE'S LARGEST VAPE SHOP and contains an apostrophe error.
They parked one morning to photograph the errors and noted another, "CHEAPEST PRICE’S," while observing the company's website does not display such mistakes.
The commuter speculated the errors may be deliberate to attract attention.
Although not a vaper, they might address the issue with the shop.

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Story summary

A commuter in Cardiff noticed an electronic billboard near Cardiff City stadium that reads WALE'S LARGEST VAPE SHOP and contains an apostrophe error.
They parked one morning to photograph the errors and noted another, "CHEAPEST PRICE’S," while observing the company's website does not display such mistakes.
The commuter speculated the errors may be deliberate to attract attention.
Although not a vaper, they might address the issue with the shop.