Story perspectives

Altria Shares Drop as Earnings Miss Expectations, Plans Expansion

1/30/2026

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Summary

Story summary

Altria Group, Inc. shares fell over 2.4% after reporting flat fourth-quarter earnings; revenue fell 2% to $5.8 billion and adjusted EPS was $1.30, missing the $1.32 consensus.
Nicotine pouches held 13% market share as Philip Morris International's Zyn dominates the category; NJOY e-cigarettes were blocked by a patent ruling.
Altria plans to expand FDA-authorized pouches with promotional pricing and projects 2026 earnings per share between $5.56 and $5.72.

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Story summary

Altria Group, Inc. shares fell over 2.4% after reporting flat fourth-quarter earnings; revenue fell 2% to $5.8 billion and adjusted EPS was $1.30, missing the $1.32 consensus.
Nicotine pouches held 13% market share as Philip Morris International's Zyn dominates the category; NJOY e-cigarettes were blocked by a patent ruling.
Altria plans to expand FDA-authorized pouches with promotional pricing and projects 2026 earnings per share between $5.56 and $5.72.