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Kuaishou Fined $3.7 Million for E-Commerce Violations

1/31/2026

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Story summary
  • The State Administration for Market Regulation (SAMR) fined Kuaishou Technology's unit 26 million yuan (US$3.7 million) for seven breaches in live-streaming e-commerce operations.
  • The regulator cited seven breaches, including failure to disclose information, unreasonable fees, and inadequate consumer protection.
  • The investigation began in September to address 'chaotic practices' in the market.
  • Kuaishou accepted the penalty and pledged to improve compliance and service quality, amid broader regulatory efforts.