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NHL Ticket Sales Surge 24% After Heated Rivalry Premiere

2/2/2026

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Story summary
  • NHL ticket sales rose 24% after HBO's Heated Rivalry premiere, according to SeatGeek.
  • The series features a secret romance between two male hockey players.
  • The series attracted new fans, including first-time ticket buyers.
  • NHL Commissioner Gary Bettman acknowledged the show's appeal, especially to younger audiences.
  • Boston Bruins defenseman Charlie McAvoy noted the league's growing acceptance of the LGBTQ community.