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Alamo Drafthouse Faces Backlash Over New Ordering System

2/3/2026

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Summary

Story summary

Alamo Drafthouse announced a mobile ordering system that requires customers to order food during films.
Critics argue the change undermines the distraction-free experience.
Fans and industry insiders, including filmmaker Scott Derrickson, express disappointment.
The company says the policy remains, but the rollout has been chaotic with system bugs.

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Story summary

Alamo Drafthouse announced a mobile ordering system that requires customers to order food during films.
Critics argue the change undermines the distraction-free experience.
Fans and industry insiders, including filmmaker Scott Derrickson, express disappointment.
The company says the policy remains, but the rollout has been chaotic with system bugs.