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Netflix Teams Up with YouTube Stars for New Projects

2/4/2026

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Summary

Story summary

Netflix has signed an exclusive deal with Salish Matter (16-year-old YouTube creator) and Jordan Matter to develop new scripted, unscripted, and animated projects.
The projects will debut this spring.
Salish Matter's existing video archive will be available on Netflix later this year.
The Matters have 34.1 million YouTube subscribers and 13.3 billion views.
Netflix's vice president praised their creative style and massive fanbase, highlighting the partnership's potential for innovative storytelling.

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Story summary

Netflix has signed an exclusive deal with Salish Matter (16-year-old YouTube creator) and Jordan Matter to develop new scripted, unscripted, and animated projects.
The projects will debut this spring.
Salish Matter's existing video archive will be available on Netflix later this year.
The Matters have 34.1 million YouTube subscribers and 13.3 billion views.
Netflix's vice president praised their creative style and massive fanbase, highlighting the partnership's potential for innovative storytelling.