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Surge in Silver Demand Amid Gold Price Volatility in Pakistan

2/5/2026, 11:18:16 PM

Fluctuating Precious Metal Prices Drive Market Changes

In recent weeks, the prices of gold and silver in Pakistan have experienced significant fluctuations, prompting a shift in consumer behavior towards silver as an investment. As of mid-February 2026, the price for 10 grams of gold reached 440,000 Pakistani Rupees (approximately $1,572), while silver prices surged to 7,800 Rupees (around $28). This volatility has been attributed to various factors, including geopolitical tensions and market dynamics influenced by major global players.

The Impact of Geopolitical Tensions

Market analysts have noted that fears surrounding potential military actions in the Middle East, particularly involving the United States and Iran, have contributed to the erratic behavior of gold prices. Hanif Chand, a jeweller from Karachi, indicated that the market reacted strongly to news regarding U.S. President Donald Trump's decisions, which have the potential to either stabilize or destabilize prices. “The market is going up or down solely due to his behaviour and decisions,” Chand stated, highlighting the unpredictability of the current market climate.

Shift in Consumer Preferences

As gold prices soar, many consumers are increasingly turning to silver for both investment and jewelry purposes. Razzak Ahmed, a jeweller in Islamabad, noted that the high cost of gold has made silver a more accessible option for small investors. “On an individual level, a small buyer is more interested in purchasing items in silver,” he explained, emphasizing that silver is now viewed as a viable investment alternative. This shift is further supported by changing social habits, where families are opting for high-quality artificial jewelry instead of traditional gold pieces.

Market Dynamics and Future Outlook

The recent surge in silver demand has been accompanied by a notable increase in gold prices, which rose by 24,000 Rupees per tola (approximately $86) in a single day, reflecting a broader recovery in the international bullion market. Despite the recent volatility, analysts predict that the overall trend for precious metals may continue to rise, driven by ongoing geopolitical uncertainties and shifts in consumer investment strategies.

Criticism and Concerns

While the shift towards silver is seen as a practical response to high gold prices, some critics express concern about the long-term implications of this trend. The decline in gold jewelry purchases, traditionally viewed as a family investment, raises questions about cultural practices and economic stability in the region. As noted by Chand, “the day of investing in gold jewellery sets [that are handed down in families] is certainly waning now.”

Verbatim Quotes

  • “The market is going up or down solely due to his behaviour and decisions.” — Hanif Chand, Jeweller
  • “On an individual level, a small buyer is more interested in purchasing items in silver, be it a silver bar or silver jewellery, because they have enough capital to at least buy something, and the returns on it are significant with the increase in prices,” — Razzak Ahmed, Jeweller

Conclusion

The current volatility in gold and silver prices in Pakistan reflects a complex interplay of global market forces and local consumer behavior. As investors navigate these changes, the growing preference for silver may redefine the landscape of precious metal investments in the country. The future trajectory of these markets will likely depend on geopolitical developments and the responses of major economic players.