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Canned Cocktails Rise: Tasty, Convenient, and Complex Choices

2/7/2026

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Summary

Story summary

Canned cocktails are gaining popularity and market share in the U.S. spirits industry.
Neal Cohen, co-founder of Tip Top, says these drinks can be complex despite misconceptions.
The ready-to-drink category's growth reflects a shift toward convenient, tasty options.
St. Agrestis and Tip Top focus on high-quality cocktails for home consumption, challenging the stigma around canned options.

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Story summary

Canned cocktails are gaining popularity and market share in the U.S. spirits industry.
Neal Cohen, co-founder of Tip Top, says these drinks can be complex despite misconceptions.
The ready-to-drink category's growth reflects a shift toward convenient, tasty options.
St. Agrestis and Tip Top focus on high-quality cocktails for home consumption, challenging the stigma around canned options.