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Heated Rivalry Boosts NHL's Inclusivity and Popularity

2/10/2026

36 7 Full Breakdown

Summary

Story summary

The HBO Max show Heated Rivalry has influenced pop culture and the NHL, with Seatgeek reporting a 9% rise and Stubhub noting a 40% rise.
Dieter Ruehle, the Los Angeles Kings' music director, has played the show's music at games.
Former player Jesse Kortuem publicly came out, crediting the show for his decision.
Alec Palmer, the Kings senior manager, said the show promotes inclusivity and engagement to support LGBTQ+ players.

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Story summary

The HBO Max show Heated Rivalry has influenced pop culture and the NHL, with Seatgeek reporting a 9% rise and Stubhub noting a 40% rise.
Dieter Ruehle, the Los Angeles Kings' music director, has played the show's music at games.
Former player Jesse Kortuem publicly came out, crediting the show for his decision.
Alec Palmer, the Kings senior manager, said the show promotes inclusivity and engagement to support LGBTQ+ players.