Story perspectives

Superdrug to Open 30 New Stores, Creating 600 Jobs

2/10/2026

Summary

Story summary

Superdrug will open 30 new stores across the United Kingdom in 2026, creating about 600 jobs.
The expansion reflects strong demand for in-person shopping and experience-led retail, with large-format stores in Scotland, England, and Wales including Superdrug Beauty Studios.
Clare Jennings, property director, said customers increasingly expect expertise and services in welcoming spaces.
The expansion comes as high street closures persist, with Quiz facing administration and Natwest planning further closures.

History

Historical Context

The UK retail crisis intensified in 2018, with over 1,000 store closures, including Toys "R" Us and Maplin, reflecting a shift towards online shopping. This trend, exacerbated by the 2008 financial crisis and the COVID-19 pandemic, led to a 20% rise in e-commerce sales. Superdrug's plan to open 30 new stores in 2026 signals a potential revival of in-person shopping experiences amidst ongoing challenges.

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Story summary

Superdrug will open 30 new stores across the United Kingdom in 2026, creating about 600 jobs.
The expansion reflects strong demand for in-person shopping and experience-led retail, with large-format stores in Scotland, England, and Wales including Superdrug Beauty Studios.
Clare Jennings, property director, said customers increasingly expect expertise and services in welcoming spaces.
The expansion comes as high street closures persist, with Quiz facing administration and Natwest planning further closures.

1 / 2