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Story summary
- Colombia, the world's second-largest flower exporter, shipped about 65,000 tons of roses to the United States between January 15 and February 9, ahead of Valentine's Day.
- Valentine's Day typically generates about 20% of the industry’s annual sales.
- The sector faces a 10% US tariff and a strengthened peso that threaten competitiveness.
- Jose Antonio Restrepo, a flower grower, warned of potential layoffs and farm closures by July if conditions do not improve.
