Story perspectives

Consumers Demand Clear Per-Kilogram Pricing from Woolworths, Coles

2/11/2026

Summary

Story summary

Consumer advocates urge Woolworths and Coles to consistently show per-kilogram prices for fresh produce.
Woolworths prices 'kids' bananas' at 3.70 for five, equivalent to 6.98 per kilogram, while larger cavendish bananas cost 3.50 per kilogram.
Coles has adopted per-unit pricing for many items and does not display clear per-kilogram prices.
The Albanese government has committed to improving pricing rules but has not yet announced reforms for per-unit pricing.

1 of 1

Story summary

Consumer advocates urge Woolworths and Coles to consistently show per-kilogram prices for fresh produce.
Woolworths prices 'kids' bananas' at 3.70 for five, equivalent to 6.98 per kilogram, while larger cavendish bananas cost 3.50 per kilogram.
Coles has adopted per-unit pricing for many items and does not display clear per-kilogram prices.
The Albanese government has committed to improving pricing rules but has not yet announced reforms for per-unit pricing.