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Broccoli Juice: The Surprising Secret for Winter Games Athletes

2/13/2026

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Summary

Story summary

At the 2026 Milano Cortina Winter Games, athletes are turning to broccoli juice as a performance enhancer.
Nomio, a Swedish company, produces this concentrated broccoli juice rich in isothiocyanates (ITCs) that may lower blood lactate levels and reduce muscle pain.
Endurance athletes seek it despite an unappealing taste described as resembling "wood and Dijon mustard," because six pounds of broccoli would match ITC levels in one shot.

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Story summary

At the 2026 Milano Cortina Winter Games, athletes are turning to broccoli juice as a performance enhancer.
Nomio, a Swedish company, produces this concentrated broccoli juice rich in isothiocyanates (ITCs) that may lower blood lactate levels and reduce muscle pain.
Endurance athletes seek it despite an unappealing taste described as resembling "wood and Dijon mustard," because six pounds of broccoli would match ITC levels in one shot.