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Consistency: Key to Lasting Behavioral Change, Says Professor

2/13/2026

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Story summary
  • Professor Ruff says lasting behavior change comes from consistent repetition, not a single effort.
  • He likens the process to gym workouts, noting one session does not improve fitness.
  • Regular workouts, such as twice a week for two months, produce noticeable changes.
  • The analogy emphasizes that repetition yields lasting behavioral modifications.