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CapCut's Pro Subscription Price Soars Over 100%

2/17/2026

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Story summary
  • CapCut, the video-editing app by ByteDance, is raising its annual Pro subscription from about $77 to $179.99, a rise over 100%.
  • The price increase has not been formally announced and could affect budgets for creators and small businesses.
  • Users report noticing the increase via in-app notifications.
  • The pricing includes features previously free, now behind a paywall.
  • The change takes effect as early as February 20, 2026.