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NBA's All-Star Saturday Revamp: New Events and Elite Dunkers

2/19/2026

31 7 Full Breakdown

Summary

Story summary

Front Office Sports reports NBC (National Broadcasting Company), which holds the NBA's broadcast rights, is considering changes to All-Star Saturday to boost the Dunk Contest.
The plan includes adding a fourth event, such as 1-on-1 or 2-on-2.
NBC aims to emphasize player showcases and reduce focus on concerts and tributes.
Analyst Vince Carter has been brought in to attract elite dunkers.
The All-Star game drew 9 million viewers on NBC.

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Story summary

Front Office Sports reports NBC (National Broadcasting Company), which holds the NBA's broadcast rights, is considering changes to All-Star Saturday to boost the Dunk Contest.
The plan includes adding a fourth event, such as 1-on-1 or 2-on-2.
NBC aims to emphasize player showcases and reduce focus on concerts and tributes.
Analyst Vince Carter has been brought in to attract elite dunkers.
The All-Star game drew 9 million viewers on NBC.