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Ford Unveils 2027 Electric Pickup for $30,000

2/20/2026

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Story summary
  • Ford Motor Company plans to launch a mid-size electric pickup in 2027.
  • The vehicle will cost around $30,000.
  • It uses Ford's Universal Electric Vehicle platform and a unicasting process reducing over 140 parts to two large aluminum castings.
  • It includes a 48-volt auxiliary system to boost performance and reduce wiring, and Ford aims to improve aerodynamics and battery efficiency to compete with gas trucks and rival EVs, including Chinese manufacturers.